The Digital Marketing Podcast

The Digital Marketing Podcast by Mandar Marathe covers diverse topics related to Online Marketing. Right from Social Media Marketing, Content Marketing, Conversion Optimisation to SEO, Paid Search and everything in between, I share all the knowledge I have acquired and taught over the past 11 years.

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Recent Podcast Episodes

Free courses on digital marketing – S1E70

Today I am talking about free courses on digital marketing. Yes, you heard it right. A lot of students and working professionals come up to me and ask me, “How … Read More

Copywriting – The Ultimate Digital Marketing Skill – S1E69

 Its not SEO, its not paid search. It’s not your ability to run Facebook Ads or Google Ads. It’s not how many followers your have on Social Media – … Read More

How to create content clusters

How to create content clusters to boost organic traffic – S1E68

 Major search engines like Google have made fundamental changes to their algorithms to favor topic-based content. Google makes minor changes to its algorithm every single day. Most major search … Read More

How to build backlinks using competitive intelligence – S1E67

 What are backlinks? Backlinks are hyperlinks from external websites that point to web pages on your websites. Why are backlinks important? They have been the core or crux of … Read More

How to respond to online reviews – S1E66

 If you might have see that there are a lot of websites that review your business. For example you have Google My Business which lists you on Maps or … Read More

How to get more organic downloads for your apps – S1E65

 As of July 2019, there are 2.7 million apps on the Play Store and 1.9 million apps on the app store (iTunes). If you would have realized, you would … Read More

digital marketing for manufacturing

Top digital marketing tactics for manufacturing companies – S1E64

 Manufacturing companies are not focused on digital marketing techniques. Lets say you are a spare parts supplier to the automotive industry or lets say a sterilizer equipment manufacturer for … Read More

Key digital marketing tactics for local businesses – S1E63

 Local search queries are on the rise and are growing 7% YoY as per data from Google. If you are a local business, then you can grow with digital … Read More

Top digital marketing tactics for E-commerce – S1E62

 If you are selling online, then obviously you will need to market your business online. What are some of the digital marketing tactics that you should be putting into … Read More

Interview with Kapil Nakra, Co-founder at Digital Vidya – S1E61

 Kapil Nakra is a Co-founder at Digital Vidya ( He started his journey as an entrepreneur in 2000 with Whiz Labs and kick-started Digital Vidya (DV) 9 years ago. … Read More

The Great Hack by Netflix – What we can learn from it? – S1E60

 How is this really related to Digital Marketing? Well, we use Facebook Ads & Google Ads for almost all of our clients. With Facebook Ads, you are able to … Read More

S1E59 – How to develop a TikTok marketing strategy

 If you are a digital marketer and you are not leveraging TikTok to market your products and services, you are already too late. TikTok is the latest kid on … Read More

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